ABOUT SIEGEL MANAGEMENT
Eric Siegel, has consulted with emerging ventures, middle market growth companies, acquisition candidates, industry consolidators and public market candidates for over 35 years. His engagements have spanned a wide range of technology sectors and more traditional business lines as well. He has prepared numerous growth plans, assisted in their implementation and helped clients to complete transactions that enable them to achieve critical financial objectives. He has also served as a director for a number of family owned, private equity backed and publicly traded companies.
Mr. Siegel was a Lecturer in Management at the Wharton School for over 35 years. He co-authored The Ernst & Young Business Plan Guide, a book published by John Wiley & Sons and subsequently translated into five languages for publication in Europe. He has also co-authored and published studies focusing on growth companies, corporate venturing and venture capital investing.
Mr. Siegel received an M.B.A. from the Wharton School and earned two undergraduate degrees, a B.A. and a B.S.Ec., from the University of Pennsylvania.
© 2022 Siegel Management
Managing Director, SMC Digital
ELYSE SIEGEL GREENFIELD
Elyse Siegel Greenfield founded and leads SMC Digital, an outgrowth of Siegel Management’s core offerings. SMC Digital is dedicated to driving rapid digital revenue growth and builds upon Ms. Greenfield’s extensive track record. She is widely recognized as a pioneer of digital growth, web traffic and monetization strategies. She is a leading advisor to growth companies with core expertise in digital asset acceleration, revenue and innovation strategy. Ms. Greenfield has a strong track record of success driving growth for technology, financial services, media, ecommerce and digital currency companies. Her innovative growth strategies consistently produce quantifiable results driving material increases and shareholder value.
Previously Ms. Greenfield was Head of Global Growth and Deputy Managing Editor at Huffington Post where she was responsible for growing the site to 200 million monthly unique visitors (2nd largest news website in the world)
Ms. Greenfield a B.A. from the University of Pennsylvania with a major in Communications.
ERIC SIEGEL
Founder and President